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First written on August 10, 2005

Revised and Updated on October 28, 2007

Welcome to Pay Articles Index

We are pleased to give below the list of 'pay articles' published under MMG Consulting banner. The articles are all written by the Webmaster & Chief Editor Mr. Madhavan T Gopalachary. He can be contacted in his personal capacity at madhavan@mmg.name. The articles are written in simple language, devoid of any jargon and even very difficult concepts are made easy to understand. They are well researched and all reference materials are indexed. He does not believe in reinventing the wheel. The difference is in the insight, interpretation and experience.

Quantity  Price Number of reprints per article License fee to be paid per copy
1 article $4.75 each  up to 10 copies  $ 2.75
2-4 articles $4.50 each  11 to 20  $ 2.50
5-9 articles $4.25 each  21 to 50  $ 2.25
10-19 articles $4.00 each  51 to 99  $ 2.00
20 + articles $3.75 each  100 +  Refer to us at ipr@mmg.name 

The payments are non refundable, once executed, as we are dealing with Intellectual Property, which cannot be taken back once given away. This is similar to buying a newspaper or a magazine from a news stand. While we will try to make all the articles comprehensive and complete, as professionals, there is no implied guarantee to that effect. In some cases, we may not reveal the methodology or architecture of our systems to protect our commercial interests. The pages are offered in 'as is where is' basis. We regularly revise and update our pages. They are written based on the availability of the Chief Editor's time and published, as and when ready.

The articles will be sent within 48 to 72 hours from the date of receipt of the payment in Microsoft Image Document 'mdi' format. In case the articles need updating and needs time, we will advise accordingly. In any case, the articles will be sent within a week, at the maximum. The payment is to be made by credit cards and the billing is done by www.mmguniversal.com which is a paypal verified site. 

The series on 'Innovation & Entrepreneurship' based on Dr. Peter F Drucker prescriptions is available in an e-book form. The total number of articles are 8. The cost for the complete set is USD 30. 

The series of articles on "Performance Management" is available in an e-book form for sale to non-members and to those interested. The total number of articles are 8 and are mentioned from serial number 60 to 67 in the list below. The cost for the complete set is USD 30.

The series on 'Leadership' is complete. The topics that are covered are listed from serial number 75 to 89 in the list given below. Some old and isolated articles on the subject have been regrouped, for continuity, with links. The entire series is available in an e-book form for sale to non-members. The cost of complete set of 15 articles is USD 56.25.

The series on 'Planned Marketing' listed from article serial number 91 to 100 is complete. The cost of complete set of 10 articles is USD 37.50.

We launched our series on 'Effective Teamwork'  and are listed below from serial number 105 to 113. This series is not yet complete as on the date of this publication.

All e-books will be compiled and made available in 'chm' format. This is similar to 'help' files in Windows and no special software is required to open it. However, this is considered as an executable file. Some mail filtration systems may not accept such files as attachments. Please check with your service provider before ordering. 

Thank you for your time and have a good day,

Information & Public Relations - MMG Communications

  1. Analyzing the competition within an industry
  1. The Business Planning Process
  1. Managing Organizational Change and Culture

  2. The Training Bugbear - Why Training does not work in many places

  3. Economic, Ethical and Social Responsibility of a Business

  4. Down sizing - Does it work well ?

  5. Making Advertising Work

  6. Defending against attack by Competitors - Defensive Strategy

  7. Problems and Opportunities in Channel Management

  8. Managing Change

  9. Attacking a Market Leader - Offensive Strategy

  10. Are Conglomerates Dead ?

  11. Preventing and Managing conflicts and disputes ?

  12. What is Organizational Culture ?

  13. Decision Making

  14. Effective Delegation

  15. What are Policies, Procedures and Rules ?

  16. What is Strategy ?

  17. Managing Strategy

  18. Firing or Getting rid of people

  19. Managing growth through mergers and acquisitions

  20. Communications Theory

  21. Customer Centric Management - Problems & Opportunities

  22. Handling Meetings

  23. Hiring People

  24. What is Innovation ?

  25. Understanding Marketing

  26. Kaizen - The Japanese Technique

  27. Learning through observation

  28. Effective Listening

  29. Making Management Development Interventions Work

  30. Managing Customers through relationships

  31. Managing People

  32. Portfolio of Marketing Audits

  33. Various Marketing Strategies

  34. Understanding negotiations

  35. Innovation - Source - Changes in perceptions

  36. Achieving world class performance in the new millennium

  37. Positioning

  38. Pricing Strategies

  39. Principles of Innovation as per Peter Drucker

  40. Innovation Source - Demographics

  41. Entrepreneurial Management as per Peter Drucker

  42. Entrepreneurial Strategies

  43. Innovation - Sourcing Incongruities as per Peter Drucker

  44. Integrated Marketing

  45. Management By Objectives (MBO) as a tool for Performance management and Performance appraisal

  46. Interviewing Techniques

  47. Problem solving techniques

  48. Innovation - Sourcing Process Need

  49. Prospecting

  50. Achieving Sales Excellence

  51. The Marketing Mindset

  52. Innovation - Source - Industry and Market Structure

  53. Tactics

  54. Strategic Planning

  55. Transforming the Business Processes

  56. Innovation - Sourcing the unexpected success or failure

  57. What is success ?

  58. Performance Management - Strategy & Objectives

  59. Measurement - The Foundation of Performance Management

  60. Performance Related Skills Training

  61. Performance Appraisals as a part of a Performance Management System

  62. Performance related Pay as a component of a performance management system

  63. Counseling and Coaching in a performance management system

  64. Succession Planning and Management in a Performance Management System

  65. The feedback loop - the missed element in a performance management system

  66. Motivating workers in the modern work place

  67. Information sharing in the modern work place

  68. Creativity - what is it and is it possible to learn it ?

  69. Do all good teams work and why good teams fail ?

  70. What are the responsibilities of the Board ?

  71. Managing Crisis

  72. Managing organic growth

  73. The Art of Leadership

  74. The Nature of Leadership

  75. Transactional versus Transformational Leadership

  76. The Psychopathology of Leadership

  77. Management & Leadership

  78. Qualities of leadership

  79. Leader Behavior

  80. How Leaders legitimize their behavior and influence organizational culture

  81. Styles of Leadership

  82. Situational Leadership

  83. Choosing Future Leaders

  84. The Developing Process of Leadership

  85. Cultural Differences in Leadership

  86. The New Leadership Concepts

  87. Leading people in the new millennium & Summary of all articles on 'Leadership'

  88. Summary findings on Optimum Team Size & Effectiveness

  89. Marketing from an Economist's point of view

  90. What is the Product or Service ?

  91. Risk bearing & Profitability in marketing of products and/or services

  92. Understanding Markets

  93. Market Research as a strategic tool in Marketing

  94. Merchandizing - The much neglected aspect of Marketing

  95. Advertising - Its impact on Marketing

  96. Public Relations - The problem child of the Marketing Function

  97. Distribution & Selling - The much flogged aspects of the Marketing function

  98. Marketing Development - why is it as important as R&D for any business ?

  99. Interviewing & Selecting People - A checklist

  100. Cost of Quality against Cost of Poor Quality
  1. POLCA - Planning, Organizing, Leading, Communicating and Achieving - a mini MDP basics  

  2. Arriving at and Defining Various Corporate Objectives
  1. Do all teams work and why many teams fail ? The elements of team functioning  

  2. Defining Team Vision and its Elements  

  3. Being part of a team  

  4. Aiming for excellence in teamwork  

  5. Creative problem solving in teams 

  6. What is meant by team support ?

  7. Managing teams

  8. Teambuilding

  9. Teams in organizations

Important Note for readers:

Ethics is of paramount importance to us. There are two approaches to the subject of Business Ethics. One is the Normative approach and the other is Empirical. The normative approach is the option chosen mostly by Philosophers and Theologians focusing on morals, truth, fairness, justice, rights and wrongs, which are rather abstract and difficult to understand, whereas the empirical approach is chosen by most social scientists, management consultants, academics and scholars who are more concerned with implementable decisions on the subject. Unfortunately, the subject of business ethics cannot exclude moral and immoral considerations and as a result a symbiotic relation of both approaches has to exist to come to any meaningful conclusions. We are not present to pass value judgments on incidents and people, which is against our editorial policy. We avoid reference to people, as far as possible, unless the incident or event, warrants it. We have to refer to incidents or events in some real life case studies. Any comment on the incident or event is not a reflection on the individuals or organizations concerned. The objective is that such mistakes are not repeated and we learn from them. There is an opportunity to learn, even from a calamity.

The articles are put through spell, grammar check and proof reading. However, some inadvertent errors may still exist. They are corrected as and when noticed. We crave the indulgence of readers in such cases. The interpretations, views and opinions expressed are personal.

All the materials are covered by copyright laws and the rights are held by Madhavan T Gopalachary in his personal capacity. The relevant copyright laws of USA and India are applicable in all cases. This is applicable to all countries that are signatories to the Berne Convention on copyrights or any other latest international convention that is in force. Though we are not a member, the guidelines given by Copyrights Licensing Agency of the United Kingdom will be a good reference on copyright laws and its nuances. If you want to purchase rights for any article for commercial use, please get in touch with us.

The pay articles are priced in such a manner to avail a small profit. However, the ideas, strategies and techniques mentioned in these pages should not be applied blindly. In case of any need, the services of a competent professional or a firm has to be sought.

Editorial Policy                                                       Privacy Policy

The views, opinions and interpretations are personal. Sponsorship does not mean that the sponsors endorse them. All brand names, logos, trademarks, if used in any articles or editorials or newsletters, are acknowledged to the lawful owners. They are used for instant recall and not with any ulterior motives.

Distribution, transmission or republication of any material, in any form is strictly prohibited. For permissions, please contact us using our permission form mailer. None of the image-banners of Madgopes.com and MMG in our pages can be used without permission.

The fact that Madgopes.com permits advertising in its sites does not imply, either explicitly or implicitly, that it endorses the advertisers or their products or services. Readers are requested to check the authenticity of the web sites before taking procurement action as we are not responsible for the veracity of the claims made by the advertisers. We are a web publisher and permitting advertisements of various parties is purely a business arrangement based on good faith and trust. Please see our terms and conditions along with disclaimer and the links are available in the site map page. 

© Copyright. Last Update: October 28, 2007. www.madgopes.com & www.mmgconsulting.biz. Without Prejudice. All rights reserved.

Editorial Policy

www.mmgindia.com is the official website of Madras Management Group, Chennai, India. www.madgopes.com and www.mmg.name are personal websites and all editorials are published under their banner to retain editorial independence. We would highly appreciate feedback from readers and it may be sent to ipr@mmg.name

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