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Last Revised and Updated on June 22, 2008

Index - Management Articles Published under Madgopes.com banner

We are pleased to give below the list of articles with links to the respective pages. The articles are written by the Webmaster & Chief Editor Mr. Madhavan T Gopalachary. He can be contacted in his personal capacity at madhavan@mmg.name. The financial support is provided by Madras Management Group (MMG) based in Chennai, TN, India - www.mmgindia.com.  The research support is provided by MMG Consulting. The technical support and web hosting is provided by www.mmguniversal.com and communication support is by www.mmgcommunications.info

This is to inform that we have made some policy changes with effect from June 16, 2008. Free membership will only be necessary to access the restricted articles in the free 'members' folder, except those published in the 'public_html', 'free', 'general' and 'other articles' folders with effect from June 16, 2008. However, free members will not be able to access articles reserved for paying members. Please note that the indexes are off and access to crawlers, robots and spiders is denied. The article or editorial or newsletter of the week that is available for free global public access is available as the default page of the respective folders till the new ones are published. 

If interested in free membership, please click on the link to peruse the terms and conditions of offer and send in your acceptance. We will go through the necessary security and verification procedures and advise you the access ID and PWD. As an incentive to become a free member, you will receive a free Gmail account with MMG Communications with enough web space that will last you a lifetime . However, please note it is a privilege extended by us and you should not share your user ID, PWD and our pages with anyone. You must ensure our copyright and IP rights are always protected as a user. Any breach will entail suspension of privileges and we reserve our rights to change or withdraw our offer or take action as deemed fit at any time. Please see our terms and conditions of offer and the important notification at the bottom of the home page.

The articles are stored in various folders. They are:

  1. Archives - All editorials and newsletter published are archived in this folder from October 29, 2006

  2. Corporate Development

  3. Economics

  4. Finance

  5. Free - This is available for free access to all including general public. Membership is not necessary to access articles in this folder.

  6. General - This is available for free access to all including general public. Membership is not necessary to access articles in this folder.

  7. Human Resources Management

  8. Manufacturing

  9. Marketing

  10. Members. Free Membership is necessary to access the articles in this folder. Just click here to peruse the terms and conditions of offer and send in your acceptance. We will go through the necessary security procedures and will advise you the access ID and PWD. As an incentive to become a free member, you will receive a free Gmail account with MMG Communications.

  11. Public Html - This is available for free access to all including general public. Membership is not necessary to access articles in this folder.

  12. Strategy

  13. Technology

  14. Theology - Culture, philosophy, theology and other non management related articles - The default page is the index of pages stored in this folder. This is available for free access to all. Membership is not necessary to access articles in this folder.

The highlighted folders in blue are available to paying individual members only. 

The articles that are available for free public access in the 'public html' folder are marked - for public access - in the index list below. 

We also publish some of the articles, editorials and newsletters  in www.evancarmichael.com. The list and the articles published there can be accessed by clicking here. However, they are abridged and condensed versions and may not carry all our comments, opinions and views.  Most of such articles are available for free access in our domain in the list below.

For individual articles the following charges for non members will be applicable. The articles will be sent by e-mail as attachments. 

Quantity  Price Number of reprints per article License fee to be paid per copy or reprint
1 article $2.00 each  up to 10 copies  $ 1.00
2-4 articles $1.75 each  11 to 20  $ 0.75
5-9 articles $1.50 each  21 to 50  $ 0.50
10-19 articles $1.25 each  51 to 99  $ 0.25
20 + articles $1.00 each For more than 100 reprints or copies  refer to us at ipr@mmg.name 

All payments are to be made by credit cards only. We will raise the bill through Paypal and the debit in your card statement will be in favor of www.mmguniversal.com which is a paypal verified group site. The articles will be sent within 24 to 48 hours from the date of receipt of the payment. In case the articles need updating and needs time, we will advise accordingly. Please get in touch with us at ipr@mmg,name 

Thank you for your time and have a good day,

Information & Public Relations - www.madgopes.com

  1. Asian Financial Crisis - 1997

  2. What is a Business Cycle ? - for the general public version click here

  3. Corporate Ethics - a 2 hour presentation to final year MBA students of Ethiraj College for Women at Chennai, TN, India in August 2002 - for public access

  4. Executive Compensation - for public access

  5. Food or Computers - India specific

  6. What is Foreign Exchange ?

  7. Goals and Goal Setting - for public access - All time classic

  8. Why Goals fail ?

  9. Issues in Goal Setting

  10. Vision Statement - for public access - All time classic

  11. Horses & Donkeys in management - for public access

  12. Job or Consultancy ?

  13. Correspondence with people on various clarifications sought - for public access

  14. Low Morale in workplace - a real life case study

  15. Malinvestments

  16. More on Business Cycles - for public access

  17. Recession & Future Prospect - a forecast

  18. Focus - Written by Dr. John C. Camillus - The author is Donald R. Beall Professor of Strategic Management at the Katz Graduate School of Business, University of Pittsburgh. - for public access

  19. How to set Goals ?

  20. How to be Proactive ?

  21. Akio Morita & Sony - for public access

  22. Stock Markets & Business Cycles

  23. Education in workplace 2000

  24. Business Process Outsourcing

  25. The mistakes HRD & senior professionals make

  26. Owner driven versus professional driven businesses

  27. Summary findings of our research on HR Ratings & Competency Mapping - India Specific - for public access

  28. Is Quality Policy Statement necessary ? - for public access

  29. The size of Indian Economy vis a vis US Economy - India specific

  30. The Strengthening of the Indian Rupee - India specific

  31. Foreign Institutional Investments in the Stock Markets of Developing Economies - India specific

  32. Are all Small Management Consultants, Head Hunters & Placement Agencies bad and incompetent ?

  33. Balancing Manufacturing & Services Sectors of the Economy - India specific

  34. Reengineering the business - a case for SMEs - This is a summary of a short presentation made to ACCA (Association of Certified Chartered Accountants), Uganda branch on September 18, 2003 at International Conference Center, Kampala, Uganda, East Africa. ACCA is a UK registered association and has become the largest body of accounting and finance professionals in the world in March 2006 - for public access

  35. Our Work Ethics, Work Ethos & Work Culture - India specific

  36. What is wrong with the Management Consultancy profession ? 

  37. The difference between performance appraisals and performance management

  38. Performance Management Systems - This was prepared for Institute of Chartered Financial Analysts of India, Hyderabad, AP, India, upon their request for publication in their executive reference book. ICFAI is a University and a non profit organization engaged in education, training and research in the fields of Finance and Management - for public access

  39. The Demands and Expectations of the workplace in the 21st Century - for free member version click here

  40. Attitudes - Real life case studies from Software and Other Service Industries - India specific

  41. Entering Developing Economies - Macro marketing - How not to do it - India Specific

  42. Customer Service - Real life case study from the banking industry - Involving 3 Countries in 3 Continents and Giants of the industry

  43. Business Ethics - Social Environment - Blood Money - Plasma International, Tampa, Florida, USA - for free version click here

  44. Business Ethics - Engineering Environment - Cost Benefit Analysis - The Ford 'Pinto' Case, USA - for free version, click here

  45. Business Ethics - Technological Environment - Disaster at Union Carbide, Bhopal Plant  - India's night of death - for free version click here

  46. Business Ethics - Natural Environment - The Exxon Valdez Oil Spill Incident, Valdez, Alaska, USA - for free version click here

  47. Business Ethics - Consumer rights and complaints - McDonald's Coffee Incident - Albuquerque, New Mexico, USA - for free version click here

  48. Motivation - what is it ?

  49. Motivation Theories

  50. Motivation and Morale - for public access

  51. Motivation through Counseling

  52. Importance of management systems to the longevity and productivity of a company ? - This unabridged version of the article was prepared for publication in the largest circulated daily of Uganda, 'The New Vision'. The image of the actual printed version can be sent by e-mail to those interested upon request - for public access

  53. Bullying at workplace - Call Center - a real life case study from UK in the year 2000

  54. 360 degree feedback - a paper prepared by Mr. Mark Forquer, Former Master Sergeant, US Army - for public access

  55. 30 Tips on Communications

  56. Begin with the end in mind

  57. Biggest is not necessarily the best

  58. Redefining Economy, Business & Management Education ? - India specific - For the global public version, click here

  59. What is Self-Esteem ?

  60. What is a Paradigm Shift ? - for public access - All time classic

  61. Succession Planning in Family Managed Enterprises

  62. Thinking

  63. A tribute to the (Late) Dr. Peter Ferdinand Drucker - for public access

  64. STEP Formula - Success Through Employee Participation

  65. The Art of Selling - for public access

  66. Structure & Culture of Businesses in the 21st century

  67. Time Management

  68. Improved workplace management - Japanese Style - for public access

  69. Examples of real life leadership - for public access

  70. Why employees and workers have to take charge ? - for public access

  71. (Late) Mr. Sam Walton & The Wal-Mart Story - Example for achieving world class performance  

  72. Handling Mistakes. Complaints & Criticism  

  73. Recognition, Praise & Rewards

  74. Discipline & Focus

  75. Achieving balance in life  

  76. Worrying, Anxiety and Stress at workplace

  77. Why is enthusiasm necessary ?. Please click here for free version.

  78. Importance of Production/Operations Management - for public access

  79. Why family managed businesses fail ? - for free access

  80. Using PR as a crisis management tool - The 'Tylenol' Cyanide poisoning case  - For the free version, please click here

  81. Anatomy of a Crisis - The anti arthritis and anti inflammatory drug 'Vioxx' case - For the free version, please click here

  82. Finding the right job - a myth or a reality ? - For the free version, please click here

  83. Action or Experiential Learning - What is it ?

  84. Distortion and importance of feedback in a communication process

  85. What is Six Sigma ?

  86. Brand Strategy and Business Strategy - In what way are they different ?

  87. The devaluation of 'Sony' as a brand - The Classical Brand Extension Trap  

  88. Marketing to Women - Understanding their Psychology. For the free version please click here.

  89. What is Friendship Branding ? - For the free version, please click here

  90. Model of Business Leadership - Sir John Harvey Jones - formerly of ICI, UK - For a free version, please click here.

  91. Model of Business Leadership - Mr. Donald Peterson - formerly of Ford, USA  - click here for free version.

  92. Model of Business Leadership - Dr. Jack Welch - formerly of GE, USA - click for free version

  93. Model of Business Leadership - Mr. Lee Iacocca - formerly of Ford & Chrysler Corporation, USA - click here for free version

  94. Model of Business Leadership - Mr. Robert Townsend - formerly of American Express & Avis, USA - for free version click here

  95. Model of Business Leadership - Dr. Andrew (Andy) Grove - Co-Founder of Intel Corporation, USA - for free version, click here

  96. Model of Business Leadership - (Late) Mr. Dhirubhai Ambani - Founder of Reliance Industries, India - The First 'Fortune 500' Indian Company from the Private Sector - Please click here for general public access

  97. Why brands fail ? Is it a Marketing failure or a Personal Failure or a Team Failure ?

  98. Why companies must have an Advertising Policy ?

  99. Psychometric Tests - How relevant and accurate are they in choosing people ?

  100. Arbitrage and Insider Trading in the Stock markets
  101. What are Competences ? What is meant by them ? How do we use them ? 

  102. Resource Management - what is meant by it ? - for public access

  103. 'Group Think' and the resultant team failure

  104. The Common Characteristics of Dysfunctional teams - for public access
  105. What is hedging ? What are hedge funds ? How do they affect the stock markets ?
  106. What is expenditure ?
  107. What is profit ?
  108. What is profit and loss account ? and glossary of accounting and financial terms commonly used in business
  109. What is a balance sheet
  110. Fallacies in Marketing - for the free version, please click here
  111. What is process mapping ? How to map a process ?
  112. What are the various methods of defining costs ? Why a business must understand it ?
  113. Quality, Pricing, Segmentation and Positioning as strategic variables for a product or service ?
  114. Flanking strategy in marketing - for free version, click here
  115. Guerilla strategy in marketing
  116. The qualities required to be a leader and strategist
  117. Secrets of Success - for public access
  118. Job Hopping - Its psychopathology, cause and effect - Is it beneficial in the long run ? - for public access
  119. Performance and Incentives Related Pay - for free version, click here
  120. Importance of Branding & Branding Strategies
  121. In Search of Excellence - Revisited - for public access
  122. Awareness Survey of Top 100 Global Brands - This awareness survey was done by us based on the list of top 100 global brands as at end 2005, provided by Businessweek and Interbrands in public domain. This document in 'pdf' format is available for private circulation to all by paying the appropriate charges as mentioned above
  123. The Toyota Way
  124. Organizational responsibilities for its teams to be effective

Go to the next page for more articles

Important Note for readers:

Ethics is of paramount importance to us. There are two approaches to the subject of Business Ethics. One is the Normative approach and the other is Empirical. The normative approach is the option chosen mostly by Philosophers and Theologians focusing on morals, truth, fairness, justice, rights and wrongs, which are rather abstract and difficult to understand, whereas the empirical approach is chosen by most social scientists, management consultants, academics and scholars who are more concerned with implementable decisions on the subject. Unfortunately, the subject of business ethics cannot exclude moral and immoral considerations and as a result a symbiotic relation of both approaches has to exist to come to any meaningful conclusions. We are not present to pass value judgments on incidents and people, which is against our editorial policy. We avoid reference to people, as far as possible, unless the incident or event, warrants it. We have to refer to incidents or events in some real life case studies. Any comment on the incident or event is not a reflection on the individuals or organizations concerned. The objective is that such mistakes are not repeated and we learn from them. There is an opportunity to learn, even from a calamity.

The articles and editorials are put through spell, grammar check and proof reading. However, some inadvertent errors may still exist. They are corrected as and when noticed. We crave the indulgence of readers in such cases. The interpretations, views and opinions expressed are personal. Sponsorship of these articles, newsletters and editorials does not imply, either explicitly or implicitly, that the sponsors and/or advertisers endorse or agree with them. We stopped publishing the articles, editorials and newsletters under MMG and its units banners from December, 2002 to retain the editorial independence and to avoid unnecessary conflict of interests.

We often get requests from readers, especially students, to give references of books, authors, page numbers etc., for quoting in their thesis. We do provide such references in the editorials, where we feel it is deemed necessary and important. Since we are sharing our experience and not writing a thesis on the subject for anyone's approval or disapproval, we did not maintain this reference list in the past and are not in a position to provide the list of references where records are not available.

All the materials are covered by copyright laws and the rights are held either by www.madgopes.com or Madras Management Group, Chennai, TN, India (www.mmgindia.com & www.mmg.co.in ), commonly referred to as MMG, in cases where MMG's models or materials are used. The relevant copyright laws of USA are applicable in all cases. This is also applicable to all countries that are signatories to the Berne Convention on copyrights or any other latest international convention that is in force. For the purposes of brief mention, as permitted in the US Copyright act of 1976 (sections 107 and/or 108) and subsequent amendments, if any, are applicable. Though we are not a member, the guidelines given by Copyrights Licensing Agency of the United Kingdom will be a good reference on copyright laws and its nuances. If you want to purchase rights for any article for commercial use, please get in touch with us. 

We are not rendering any services for profit in these pages and are sharing our knowledge and experience. The fees we have introduced from January 2007 is to recover part of the costs we have incurred from December 1998. The ideas, strategies and techniques mentioned in these pages should not be applied blindly. In case of any need, the services of a competent professional or a firm has to be sought.

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The views, opinions and interpretations are personal. Sponsorship does not mean that the sponsors endorse them. All brand names, logos, trademarks, if used in any articles or editorials or newsletters, are acknowledged to the lawful owners. They are used for instant recall and not with any ulterior motives.

Distribution, transmission or republication of any material, in any form, from www.madgopes.com is strictly prohibited. For permissions, please contact us using our permission form mailer. None of the image-banners of Madgopes.com, MMG and its units in our pages can be used without permission.

The fact that Madgopes.com permits advertising in its sites does not imply, either explicitly or implicitly, that it endorses the advertisers or their products or services. Readers are requested to check the authenticity of the web sites before taking procurement action as we are not responsible for the veracity of the claims made by the advertisers. We are a web publisher and permitting advertisements of various parties is purely a business arrangement based on good faith and trust. Please see our terms and conditions along with disclaimer and the links are available in the site map page.

The research support for the articles, editorials and newsletters is provided by MMG Consulting. The financial support is provided by Madras Management Group. The technical support and web hosting is provided by MMG Universal. The communication support is provided by MMG Communications.

www.mmgindia.com is the official website of Madras Management Group, Chennai, India. www.mmgconsulting.biz is the official web site of MMG Consulting. www.madgopes.com and www.mmg.name are personal websites and all editorials are published under their banner to retain editorial independence. We would highly appreciate feedback from readers and it may be sent to feedback@mmg.name  

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www.mmgindia.com is the official website of Madras Management Group, Chennai, India. www.madgopes.com and www.mmg.name are personal websites and all editorials are published under their banner to retain editorial independence. We would highly appreciate feedback from readers and it may be sent to ipr@mmg.name

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